AI Insights · Timothy · July 2024
Q2 2024 Film & Television App Insights in the US
Sensor Tower's analysis reveals the performance trends of the top 5 Film & Television apps in the US for Q2 2024. Discover their download figures, revenue, and weekly active users.
In the second quarter of 2024, the Film & Television category saw varied performances among the top apps on the unified platform. Here's a snapshot of their activities based on data from Sensor Tower.
Disney+ experienced fluctuating revenue, peaking at around $459K in mid-April before settling to approximately $375K by the end of June. Downloads for the app remained consistent, hovering around 4K weekly, and weekly active users showed a slight decline from 346K to 304K over the quarter.
discovery+ saw its revenue peak at $217K in late April, with a downward trend to about $151K by late June. The app's downloads dipped from 2.4K to 1.3K, while weekly active users decreased modestly from 13K to 11K.
Viaplay: Movies & TV Shows generated revenue ranging from $75K to $105K, with downloads peaking at 3.6K in late May. Weekly active users saw a significant drop from 67K at the start of April to 52K by the quarter's end.
For Amazon Prime Video, revenue consistently stayed between $60K and $78K. Downloads showed a spike in mid-April at 7.6K but later stabilized around 5K. Weekly active users were mostly stable, with a slight uptick from 111K to 117K.
Lastly, HBO Max: Stream TV & Movies had a varied revenue trend with a noticeable dip to $6K in late May. Downloads also saw a decline from 3.9K to below 800 in the same period, while weekly active users experienced a sharp decrease from 77K to 24K.
For more insights into the performance of these apps and others in the Film & Television category, Sensor Tower provides in-depth data and analysis.
